Initial Design Development

After completion of all the photography context for the book/brochure i began to look into layout, typography and graphic design illustration inspiration.  Having already thought about this i wanted a clean simplistic feel to the layout but through various images i found i began looking more at a variety of aesthetics keeping in mind previous chat with Sharon that the book needed to have a interactive element something to it you have to go back and look at a few times to fully experience and having touched briefly on gaining inspiration from interactive children. 

The simplicity of this layout mixed with the text variety is interesting. The Coherent aesthetic paves way to a clear and well educated audience.








Above is a mood board I created to explore all the elements i feel would be effective and work well with my audience and narrative of the play. Taking ideas such as the 3D too 2D in both texture and shape, playing with this layering aesthetic interests me, and would push the book into an innovative realm of publications.

As well as layout and typography inspiration inside of the book i also wanted to focus on the 'poster work' and front cover work for the play. Theatres rely on their poster work to bring in the audience so my target audience is key to look at when developing this area. The initial inspiration from theatre posters as shown below uses block colours to create pops of interest while the writing is still clear giving all key information to the audience. I also noticed through my research that very few theatre venues/shows use the production photography on there advertisement posters. I realised you want to draw the audience in with ambiguity in an image incising them in through interest of the poster imagery and then tell the story through the production photography.

{ Development }

Experimenting with: 

.Overlaying Images. 

.Stencil Overlay.

Although I feel I have gained some interesting images as stated above I didn't want to use the production imagery for the poster work so I will experiment with my own illustrations. 

{ Original Art Work }

 Alex Stoddard---------------- Inspiration for the painting & Hands.

Taking the idea of the overlay I wanted to use the idea of the face/ silhouette of Sara while including the dark atmosphere. I decided to paint an image of Sara on a pain on glass so i was able to get that see through element. I took images with my hand in the back grasping at the pain of glass, the hand is to represent Miss Minchin holding onto Sara and also a comment on reality sadness in life grasping at this young and magical mind. 

I feel these images are really effective and have arranged with my photographer to shoot the week back from easter, i have collected below some inspiration shots of hands, positions, compositions and tones that we can play with. The aim is to produced an image that has the same feel as the production photography but that pulls focus into the centre of the painting casting light in interesting places across the arm. Dionne and I will experiment while on shoot with this. 

{Hand Photography}

Initial Idea of what the layout of the front cover will look like; replacing image with my own.




















{ Back Cover }

Initial ideas on imagery, I feel that once the front cover imagery is produced ill have a better idea of the imagery for the back to match up in colour and compositional elements.

{Images other than my stated own, are from https://uk.pinterest.com/milliejohns/book/}